Privacy Policy for illicitdigital.com


Effective Date: 14th January 2025


1. Introduction
Welcome to Illicit Digital. Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you use our website illicitdigital.com. Please read this document carefully to understand our practices.

By using our website, you consent to the practices described in this policy.


2. Data Controller
Illicit Digital, 
P.O. Box 51871, 
London, NW2 9BR



Email: contact@illicitdigital.com


3. Types of Data We Collect
- Personal Identification Data: Name, gender, email address, phone number, company name.
- Usage Data: IP address, browser type, pages visited, and interactions with the website.
- Tracker Data: Cookies and similar technologies used to monitor user behavior and preferences.
- Other Data: Any information explicitly provided by you through forms or other interactions.


4. Purposes of Data Processing
    To provide and maintain our services.



     To analyze usage and improve user experience.



     To process and display content from third-party platforms.



     To manage communication and respond to user inquiries.



     To deliver personalized advertising and marketing.



     To ensure the security and proper functioning of our platform.


5. Legal Basis for Processing
     Consent provided by you.



     Performance of a contract.


     Compliance with legal obligations.



     Legitimate interests pursued by us or third parties.


6. Third-Party Services
We integrate third-party services into our website to provide enhanced functionality. Below are the services we use:





Advertising


Meta Ads Conversion Tracking (Meta Pixel): 


Tracks conversions and actions from Meta Audience Network ads.



Data Collected: Trackers, Usage Data
  - [Privacy Policy] | [Opt-Out]



Google Ads Conversion Tracking (Google LLC):


Links data from Google Ads to actions on our site.
  - 


Data Collected: Trackers, Usage Data
  - [Privacy Policy]



Analytics


Google Analytics (Universal Analytics): 


Tracks website traffic and user interactions.
 


Data Collected: Cookies, Usage Data
  - [Privacy Policy] | [Opt-Out]



WordPress Stats (Automattic Inc.): 


Analyzes traffic and user behavior.



Data Collected: Cookies, Usage Data
 - [Privacy Policy]



Displaying Content from External Platforms


Google Fonts: 


Provides font styles used on the website.
 


Data Collected: Usage Data
  - [Privacy Policy]


YouTube Widget: 


Embeds YouTube videos.



Data Collected: Cookies, Usage Data
  [Privacy Policy]



Remarketing and Behavioral Targeting 


Facebook Custom Audience: 


Targets ads based on user behavior.



Data Collected: Cookies, email address
  - [Privacy Policy] | [Opt-Out]



7. Cookie Policy
Our website uses cookies and similar technologies to enhance your browsing experience, analyze usage, and enable personalized advertising. Cookies may include:



Essential Cookies: Necessary for basic functionality.



Performance Cookies: Improve website performance.



Advertising Cookies: Provide personalized ads.




Managing Cookies
: Manage cookies via browser settings or consent banners.
 Opt out of targeted advertising via Your Online Choices.


8. User Rights (Under GDPR)
You have the following rights:
- 


     Access your data.



     Correct inaccurate data.



     Request deletion of your data.



     Restrict processing.
- Request data portability.



     Object to processing.



     Withdraw consent.



     Lodge a complaint with a data protection authority.


9. Data Retention
Personal data will be retained as long as necessary to fulfill the purposes outlined or as required by law. Data no longer required will be securely deleted.


10. Updates to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page, and we will notify you via email or website banners where appropriate.


11. Contact Us
Illicit Digital, 
P.O. Box 51871, 
London, NW2 9BR



Email: contact@illicitdigital.com